Period
Q1 2026
Jan
Feb
Mar
National avg:
$60
| Region | CPL | Spend | Leads | Sample Size | Revenue |
|---|
Monthly CPL Trend by Region
How cost per lead changed month-over-month across Q1 2026
| Region | Jan | Feb | Mar | Jan → Mar |
|---|
Data Source
SearchLight · Google Local Services Ads · Q1 2026 · Customer zip code mapped to state · 5 Census regions · CPL = total spend ÷ total unique leads
SearchLight · Google Local Services Ads · Q1 2026 · Customer zip code mapped to state · 5 Census regions · CPL = total spend ÷ total unique leads